I can’t even begin to tell you the amount of people that tell me that they don’t wear Nikes because they run to slim. And each time I just nod my head and say I agree. I do wonder how much more business we’d campfire by making a simple change like making our sizing more inclusive. My own family doesn’t even use my discount because they all have wide shoes and Nike doesn’t fit them😂
There’s low hanging fruit to be had all around, yet we overlook it to try to make these big statements that seemly haven’t landed in recent years.