In the fourth quarter, DirecTV saw its total satellite subscribers fall 408,000 to 19.2 million. Additionally, DirecTV now lost 269,000 subscribers, a stunning 14% decline to 1.59 million from 1.86 million last quarter.
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Just curious what percentage of those lost subscribers were former T employees (and their family, friends, etc.)?
I was surplussed last year and cancelled all of my AT&T services (note the company was quick to remove my employee discounts as they were to surplus me). I also told my network of family, friends, acquaintances and neighbors to cancel their T services as well (and to spread the word ten fold). I'm hoping a large number of those lost subscribers were a result of former T employees spreading the word that T services s---.
Note the competitors were more than happy to take my business away from T and offered better pricing as well (no contracts).
As stated before the APPLE iPhone was shopped to Verizon first and declined. ATT was then offered the same deal and snatched it up at a great cost to the company and the network. The Network was not ready for the Data Load that those phones placed on the network. It took over 2 years to clear up the congestion caused by these phones. By the time the exclusivity of the deal expired we had a more robust network and could handle the data loads. Verizon and Sprint had to deal with the same problems when they started to offer the smartphones that we use today.
The only, and I mean only, reason Cingular got the exclusive on the iPhone is because Apple went to Verizon first and they said no. And when the iPhone went on sale, the Cingular network wasn't ready for it, period.
DirecTV Now is the same old linear TV in a shiny new box. Customers want to watch TV when they want to watch, not when some network decides to air their show.
12 years ago the market gods smiled on Cingular/AT&T when for some reason Steve Jobs decided to allow AT&T to be the exclusive provider of a game changing product.
The good news is it made AT&T relevant for the next decade.
The bad news is it fooled some execs into thinking they were innovators and Silicon Valley thinkers.
They are neither.
AT&T just bought DirecTVNow but customers are fleeing in droves, reason? this is not a business for pu--ys, it is hard work for innovative and creative minds, not Randall Stephenson type, the one with a history of dubious scams business practices.