Allstate will never be #1 because it is a public traded company.
Tom's motivation is primarily to the share holder, not the customer and especially not the employee.
I don't begrudge Tom for his salary, I begrudge him for turning the #3 insurance company into #4 (passed by Geico) and him still keeping his job.
Just think about that during your next PDS. Why is TW still in his job?
Tom keeps his job by using 'smoke/mirrors. He fools shareholders, financial press and Wall street by acting like the company is growing. He will buy Esurance to compete with Geico (fail), he declares war on his own agency force with higher quarterly goals and less commission (agents hate him), he purchases other companies outside of the insurance industry, he hires Shapiro to come in and eliminate thousands of jobs domestically while sending many of those jobs overseas during COVID. Most recently he paid $4 billion for National General in order to gain access to a broader independent agent market. Let's see how that works out.
Meanwhile, TW will go on CNBC and say all the "right" things the whole while doing the opposite. He will fly to AEI on the corporate jet to make a speech in which he tries to portray Allstate as a good corporate citizen. He will pen an editorial in a major publication which makes him look like a friend to the average Allstate employee the whole time he plots behind closed doors with Glenn and company to eliminate them. Oh, and of course, he is quietly moving Allstate out of Illinois and relocating it to Texas. I wonder why. Nothing to see here, move along.
At the end of the year, the Board will simply pat him on the back for trying hard, pay him his massive sum of $16.5 million in bonus/stock/options, increase his salary from $1.3 million to $1.5 million. He can only be removed if shareholders vote him out.
The only one in "Good Hands" is Tom Wilson.