How much longer is FP going to hold out on recall of the Kick and Play? All sorts of groups including doctors are now calling for a recall. Obviously losing this item will be a big hit to the topline but are they really going to continue to take the hit to their brand's reputation?
20 replies (most recent on top)
"the moment they discovered that the incline position inherent to the design could cause asphyxiation"
You mean during the first HA meeting?
Should have been recalled the moment they discovered that the incline position inherent to the design could cause asphyxiation in a baby who rolls over during use. How this thing ever made it to market in the first place is anyones guess.
Disagree with one of the posters. As a manufacturer you can’t expect people to closely read the instructions. Fisher-price knows that. If you require this level of education to prevent what people will tend to do you don’t have a product. Shame on Fisher-Price for not doing something sooner. Regulations on magnets were put in place after only a small handful of injuries. Amazing they are well over 30 deaths and it’s finally just making the news.
The black market for gently used Rock N Plays is going to be hot now that they've stopped making them.
Comment section of articles more pro than angry. Many testimonials and call for proper product use. But a significant group feeling delay was profit motivated in ailing times.
Mattel were a primary cause in the death of 32 children and you're all sitting around debating the wording on the packaging. You bunch of f---ing a--holes. Spare a thought for the parents who lost a child.
They didn't go so far as to issue an actual recall, the provided an "alert warning" to follow instructions.
Lol I knew they'd cave. What an embarrassment they tried to defend it at first only to recall it a few days later.
32 is the Magic Wonder. Congratulations Mattel.
"Rock 'N Play Sleeper Recalled After Reported 32 Infant Deaths"
"At least 32 babies have died while in the sleeper."
"Sleeper inclined sleeper, which has been tied to 32 sleep-related infant deaths, "
"Push to recall popular parenting tool after 32 infant deaths "
"Consumer Reports investigation that found 32 babies have died in a Rock 'n Play."
"The group cited a Consumer Reports study that found 32 deaths linked"
How much longer is FP going to keep this little charade up before they k--l the item? It's obvious they're desperate for the sales, but come on. Is it really worth defending this item indefinitely?
@Yu09gOD-3ajk She makes an important point. At FP baby gear safety is always scrutinized from a worse case scenario, with the assumption that at least some parents will ignore the product and ignore the warnings or instructions. For example, a bouncer seat might say never place on a table or elevated surface, but since they know a certain % of users will do just that, they will design it to be as safe as possible, including in the misuse scenario. In a Rock N Play, if ignoring instructions could cause death, it should never have been sold in the first place.
This quote is worth noting;
Ms. Gilbert, who is now a consumer safety lawyer, said that parents in the United States should be better informed about the product’s risks.
“This is a discretionary product — if consumers knew that their babies could die, they wouldn’t buy it,” she said. “The penalty for a caregiver failing to use a restraint should not be the baby’s death.”
It’s a very tough spot. The company can’t really say unintended use is at the root and it’s not the product. But, if it can’t be used correctly...
FP aka the Boeing of Babygear
Oh sht, this was on NBC Nightly News* today. FP story starts at 15 min mark: https://youtu.be/evPKae7_ZBE
ugh the nyc lay-off troll is back. go turn your BS elsewhere.
It's a lose, lose situation. Now that there's publicity around it, every time another baby dies it will be a news story and FP will be in the news blaming the parents while talking heads question why they haven't discontinued the item. Yes, it may be the parents fault but a majority of people will still blame FP and it will not be good for the brand
Well, they do have a giant warning label on the side that says....
1.). To stop using indeed the baby begins to roll over 2.). Always use the restraint system 3.). Always provide supervision
...sooooo 😕
“This product is deadly and should be recalled immediately,” said Dr. Kyle Yasuda, president of the American Academy of Pediatrics, in the statement. “When parents purchase a product for their baby or child, many assume that if it’s being sold in a store, it must be safe to use. Tragically, that is not the case..”
😬😬😬😬😬😬😬😬😬😬😬😬😬😬
You can't really recall in a situation like this, it's not as if a product was released with an overlooked safety issue or an unsafe manufacturing flaw, this is a supposed hazard that is integral to an entire platform of products at FP dreamed up and then worked hand in hand with regulators to create a brand new category of regulations specifically for this item. A recall would be an admission that for the past 10 years, FP has been knowing selling an unsafe sleeper. The current strategy is ideal, placing the blame on parents who didn't follow the instructions. Manufacturers go to great lengths to insure safety, consumers need to understand that if they misuse a product and something bad happens, that's not the fault of the product.