Thread regarding Nike Inc. layoffs

I am losing my faith in Elliot

it has been more than 6 months since they hired EH.

I had to admit that company was in a big mess thanks to JD administration.
But EH has not come out with any direction or any cutting edge technology and campaign that will justify young, d-mb inner city young people to cough out $250 to wear it for street credit.
I know it is still early but after another 6 months, if things don't improve then maybe it is time for another CEO.

Seems like EH is hard working , people person but what Nike needs is next Steve Job or Rob Strasser. People with vision is what Nike needs.
So far EH has not shown it

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| 3662 views | | 18 replies (last June 20, 2025) | Reply
Post ID: @OP+1jxj0adt5

18 replies (most recent on top)

@cq Preach. Nike certainly has good and bad leaders at all levels, and JD was a very odd pick for Nike that in retrospect probably was a mistake (although he did actually oversee stock price doubling before it crashed, which... probably made quite a few people obscenely wealthy).

But Nike hires for ambitious, driven people. Often times that nets them a person who doesn't actually care about anything but their own personal glory, and when that's frustrated they leave or get laid off because they can't navigate interpersonal relationships.

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Post ID: @1fy+1jxj0adt5

EH or JD aren’t the problem or the solution. Entitled employees are the problem and sacking them is the solution!

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Post ID: @nm+1jxj0adt5

let's be honest here. Going back 45 years.
Only reason that Nike is where they are is because young people in the hood thought that they were cool. Let me know in last 45 years where fashion came from suburbs to inner city. I challenge you.
I don't mean to digress here but little bit history lesson for people that were not around back then. Nike was popular in the hood going back to early 80s and also you have to understand that there were no footlocker in the hood but brick and mortar independents. But when Nike really left everybody in the dust was when they came out with Air Jordan 1 in 1985. Since that time young people in the hoods became devout Nike wearers.
I apologize if I offended you but I was trying to make point that they make money from kids from low income family and spend like a water for real upper management people.
And they use spin doctors to act like they really care about low income people is hypocritical.
There was time in late eighties where Just Do It meant just do it. EH says a lot about that in interviews when he just became salesman for Nike.
Today JDI stands for means to sell overpriced Nike t-shirt.

I think Nike is probably most hypocritical corporation of all corporations. That is saying something.

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Post ID: @mj+1jxj0adt5

@dj at least EH either cares or does a better job of pretending he cares. Can you imagine JD doesn't any of that stuff, and his strategy was terrible on top of that.

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Post ID: @gr+1jxj0adt5

In the coming months, we will focus on meeting market demands due to a reduced technology budget. I foresee healthy growth within three quarters. Our strategy includes increased investment in products, market expansion, supply chain improvements, and outsourcing some technology needs. We will eventually return to a growth trajectory. Technology was never a core part of our business and should not have been. We have some excess technology resources that will eventually be reassigned or outsourced.

I anticipate further adjustments along these lines next year.

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Post ID: @gm+1jxj0adt5

8 months and nothing much has changed, he's still building his team lol. 2 years later the headline would still be the same

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Post ID: @gj+1jxj0adt5

D-MB INNER CITY YOUNG PEOPLE. Say that again. Racist re----k from Oregon who only leaves beaverton for inspiration trips

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Post ID: @f5+1jxj0adt5

Why would you have faith in any CEO?

Their job is to maximize stockholder value. Thats it.

They might run a 5k with you and take some selfies. But that’s an act. You get that, right?

But here’s the flip side… your job is to maximize your income for as little work as possible.

Cynical, I know. But when we do layoffs again (and we will), how you gonna feel putting in all that extra effort just to be discarded because you’re a number on a spreadsheet?

It’s a job. Act accordingly.

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Post ID: @dj+1jxj0adt5

@cq Fu---n bootlicker

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Post ID: @df+1jxj0adt5

JD was at the helm for just under 5 years.
EH has been here for 8 months.
Rome wasn't built in a day and Nike will weather the storm. If anything, the uncertainty with the economy and trump meddling with tariffs will beat back the ankle biters that will not survive.
IMO, the upcoming Q4/FY25 earnings report at the end of June won't be amazing, but the foundation is in place for a run starting with Q1 FY26 results end Sept.
Hang on and stay the course.....

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Post ID: @d4+1jxj0adt5

JD wasn’t the problem, and EH sure as he-l isn’t the solution. The real issue? Entitled employees.

You know the type — the ones who act like Nike should thank them for showing up, like their very existence is a contribution - a good portion of the keyboard warriors here falls in that group. Always ready with a scapegoat, never a shred of self-awareness. The stock dips or there's a layoff, and suddenly it's a personal apocalypse. Meanwhile, accountability? Foreign concept.

Maybe—just maybe—the problem isn’t the leadership carousel. Maybe it’s the people clinging to a paycheck while doing the bare minimum and expecting a standing ovation.

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Post ID: @cq+1jxj0adt5

First you clearly know nothing about strategy or anything about how we make product. To the points below it doesn't happen in 6 months.

Second, talking bad about people in general, especially our consumers means you clearly don't care or understand the brand to begin with.

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Post ID: @cp+1jxj0adt5

Build Back Better

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Post ID: @ch+1jxj0adt5

It takes much, much longer to build something (back) up than it does to break it. Considering we had about 4 years of JD breaking things, and it takes 18 months minimum from product design to consumer, I think you can imagine that it would take longer than 6 months to see the effects of change.

He's already gotten rid of HON and MM. Still more to go, but that's already some fast progress considering he's probably still learning how f'ed up things are.

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Post ID: @as+1jxj0adt5

The only way you can make a decision of whether his strategy is effective is probably mid of next year. Right now it’s more of reorganization and setting up everything for execution in a year. We have to get through the glut and also mend our relationship with our biggest partners to get back to the partnership levels we had in the past.

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Post ID: @aq+1jxj0adt5

It takes 2 years for a shoe to be designed, setup in a factory, then distributed around the globe.

In what world would 6 months be enough time to reinvest in high performance technology on top of running through an entire design-to-shelf lifecycle?

In just 6 months EH has already started cleaning up the organization bloat. He is moving as fast as anyone could hope.

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Post ID: @am+1jxj0adt5

EH is turning the ship around. They've cleaned up a bloated GT, exited HON, and moved on from MM. The focus is back where it belongs: marketing, product, and sales—the core engines of revenue growth. LETS GO!

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Post ID: @aa+1jxj0adt5

I agree with this. I also think they’re trying to clean up the mess that JD created. We still have old product from years ago in circulation that no one obviously wants to buy. It’s hard to innovate and push new things when stores and partners are all going to take financial hits because of those old decisions. They’ve been telling everyone in the financial reports that the first year was going to be pretty terrible. I’m as curious as you to see how it pans out this year and if the changes actually make the promises come to fruition.

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Post ID: @a9+1jxj0adt5

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