Thread regarding Cigna layoffs

Global Head of Social Media

They hired for this yet laid off the most important people that had teams fall apart.

What even is this role?


by
| 2 views | | 3 replies (last May 8) | Reply
Post ID: @OP+1kr46g2t9

3 replies (most recent on top)

Someone took down the comment that they are from Hilton - just like Noelle and DP.

by
| | Reply
Post ID: @am+1kr46g2t9

@a5 Exactly 👍 They don’t focus on solving the root cause of the problems, but just do something superficial talking and bragging. Sigh 😔

by
| | Reply
Post ID: @a6+1kr46g2t9

What a joke and a total waste of money. Does anyone really think health insurance is something anyone wants to see promoted by fake social media campaigns?? Who is going to fall for that?

Just look at Cigna’s Facebook page. It’s 99% posts from people complaining about how terrible Cigna is, the service su-ks, they won’t pay claims, etc. Some “brilliant” social media strategy is going to have zero impact on making people have a positive opinion about Cigna. You can’t trick people into that. Only delivering a better, more affordable product and overall experience will do that. But that’s not what we’re investing in.

by
| | Reply
Post ID: @a5+1kr46g2t9

Post a reply

: