Everybody saw this coming for years. This is where inaction and denial get you. Who will be held accountable for losing a marquee customer? Spoiler alert - noone.
https://www.theverge.com/2024/9/13/24243594/united-airlines-free-starlink-wi-fi-connectivity
Thought I'd share this delicious email from Gooroo exactly one year ago on September 14, 2023 when he thought he was pretty clever.
"Starlink is losing the mobility market: They have built a network that is poorly suited to serve the concentrated nature of demand across mobility markets, and will increasingly have stranded capacity, or capacity over areas with little or no demand, as they scale. Customers seem to understand this; for example, Viasat has won large airline deals over Starlink, and we are expanding this market further. Despite our advantage, we must continue to innovate and differentiate to remain ahead of the competition. "