Heald has two glaring weaknesses. The first one could be easily addressed. At Heald your fellow instructors are competitors. Why is that bad? Because it leads to a lot of backstabbing and destructive interaction between and amongst faculty members. There's no trust and limited support and cooperation. Positive competition is good, but negative competition leads to "thug rule." Even very competitive games need some rules or chaos reigns. It's not that they should be unable to replace an under-performing instructor, just not with another instructor who could and should help them improve. After all, why would Chrysler help GM?
The other weakness is a more complex and systemic problem, that frankly, I don't know how to resolve. It affects all of American higher education, but I think it is more extreme at Heald. Though Heald is a "non-profit" corporation, it is run like a business. Unfortunately, in education, (and in many other areas), we should not "let the market decide" everything. Efforts to attract and retain students must be balanced against academic and ethical standards.
If we "let the market decide", the average Heald student would prefer being mailed their degree, along with directions on where to report for their exciting and rewarding career, without having to suffer the inconveniences of paying any tuition or attending class. Focusing too much on the bottom line is a short-term strategy. Good education is a long-term endeavor