So sad it has come to this. The design center is no longer what it was. There is no more life in the halls. How can a place so cold even try to design something a kid would touch. The company has lost it's perspective on what play is. Those left to try to design only know stress, fear, disappointment, and definitely NOT FUN. It's not about losing Friday- It's about what we've lost and can never find again. There's no hope in rebuilding or digging ourselves out of this deep trench of a grave. Those who maintain "happy" and "optimistic" are usually the overpaid directs who have traded their soul and humanity for a paycheck. That does not take away from the fact that the company no longer has Toy Makers, in fact the company doens't even have qualified designers. All the products are cost reduced rehashed and reused tools with licenses or upcoming horrible movies attached to them. Poor choices.
Seems like our view of chidhood equates to:
No innovation. No creativity. No fun. No Play. NO FUTURE.