The SIS strategy for 2019 is out. In 3 words: "Lower The Ambition". 2019 will be yet another year of minimum delivery. The much-awaited digital wonders won't be ready before 2020.
And by then you will be able to....create maps and manage spreadsheets IN THE CLOUD. Exciting!
The marketing strategy? Purely quantitative. A high density of "digital keywords" should do the trick:
"Elastically scalable digital maps are created in the cloud from well tops extracted from the Data Lake and filtered using big data analytics and machine learning. Convolutional neural networks and other machine vision technologies automatically identify low-confidence areas which can be fixed interactively using IoT*. Additional features such as user-defined contour interval will be deployed automatically to the Google Cloud Platform in 2021 using Continuous Delivery".
You'd nearly forget that this is the cheapest, oldest and most common software feature, eh?
*a Bluetooth mouse