Another designer partnership, another epic fail launch due to the site being unavailable. Here I thought that spending $1B on 'omnichannel' would work wonders. I guess the architecture can't run when people running it are laid off
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If you have your stock in hand may be a good selling time
While it may have been a technical fail it was a huge win for Target. Long lines outside the store, huge online demand and being sold out in minutes helps move perceptions back towards must have fashion and away from a low margin grocery retailer < a 3G disaster.
The real challenge is what's next?
Target has a major weakness of believing any win is a strategy and ramping it up a 100 fold (grocery). A crashed online experience that was forgiven by the public one time = acceptance and a new norm ? Target leadership actually is that dumb I'm sorry to say. I may not work there anymore but for the sake of my stock i hope leadership heads roll and a lot of engineers and developers are hired to prevent a repeat
Anyone who scrambles to be the first to own a piece of mainstream popular culture is USED TO system's being slow or inaccessible; I'm sure TGT's guests were disappointed but they are not likely to blame TGT as viscerally as Insiders would. Anyone who has tried to get tickets to a big sporting/concert event, had to be the first to get the new iPhone, bought their kid the newest game system on Black Friday, is used to shortages and online crashes. It will be interesting to see how the media sees it - I doubt they will hold TGT to the high standards that we hold ourselves.
Right Anonymous92407..... So the "epic...f**ing fail" at Target.com is all a result of all the people that knew what they we're doing being gone.... Now that "shit makes me chuckle." I'm sure any problems with the Target.com platform manifested itself after week one of March. Right....
Contrary to data breach, this buzz doesn't cause any loss to target, they are sold out, even if the site was online, they wouldn't have lost any business, however if the question was, are the guest frustrated, sure they would have, this gives one more reason to show case target infrastructure is not ready yet, and needs work. People who think the crash is due to loss of human resources, that is really where the problem, in this time of technology, if you still need people to manage a simple launch, think about it, if you are owning a business, would you be ok with it, well I wouldn't be, technology is supposed to ease the launch....
Actually, yes, it was a complete fail. Complete...epic...f***ing fail. I was laid off from Target.com in March, so you might think I'm bitter. I'm not. I seriously wish Target the very best and really want to see the company pull through. But, when they opted to pardon me after hiring me only 3 months earlier, this type of shit makes me chuckle, especially since the fails continue, yet those of us that know what we're doing are no longer there. It's like watching a fat chick slip and fall on the ice - we all know it's not funny and she could be seriously hurt, but for a second, we all chuckle, right? Target.com is that kind of funny. And, you never fail to continuously deliver, Target.com, as you fail often.
Uhh...92357....security breach caused buzz too. How'd that turn out?
Op, are you bitter that you didn't get your order in? The fact you are talking about it means it wasn't a complete fail. They generate buzz.