https://joshbersin.com/2024/07/ukg-14-reduction-in-force-a-growth-move-that-makes-sense/
"Why would they do this? Is this a sign of a slowdown?
According to CEO Chris Todd the answer is no. Rather, the company wants to double down on its investments in AI (they believe that AI will transform their market), customer success, branding (advertising), and mid-market/SMB. They want to spend more money on marketing, advertising, AI platforms, and customer support."