Just another virtue signal. Probably boosts their all-hallowed ESG score or something.
https://buzz-feed.news/colorado-startup-provides-google-and-ibm-with-hives/
3 replies (most recent on top)
ESG like climate change just a scam
This is just BS and BAU They don't care about people Buzz off
They're really leaning-in to their iconic Eye-Bee-M rebus -- https://www.ibm.com/design/language/ibm-logos/rebus/