Given the times what happening around the world, internal struggling, competitors with strong growth day by day, no wonder stock going down.
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at 42 the PE ratio is 28 which is still high. adidas is having PE ratio of 18 with good sales.
so 20-25 is the least bottom.
Bring it down to $5. All those buys backs where wasted capital
it would go all the way down to 20 after Q-4 results before it recovers.