Is the problem that it's too little too late and way behind the curve?
15 replies (most recent on top)
@3lfi+1k7LrlE9 Intel can’t even really fund IDM2.0.
He is competing against AMD, Apple, Nvidia, Qualcomm, MediaTek and TSMC and Samsung.
What is Intels angle here, who is he fooling.
Pat is like Trump in ability to twist and lie and convince people of a false narrative. It will all be obvious soon that IDM and IFS and design will ruin Intel
Everyone working in AXG or on ARC should be locked into that division. Either make it work or go down with the ship. Its too easy to fail.
The failed mobile phone business leaders are half of the CCG senior management now and are implementing the same failed strategies. Check into it.
The question is misplaced. Discrete graphics isn't strategic to Intel. The IDM 2.0 strategy is the 'Moonshot'. Due to poor business performance Intel cannot fund both.
Pat does not like to cut businesses. Remember, he was in charge of ProShare video conferencing. Andy Grove's pet project that Pat ran. The idea was to create 'new uses and new users for the PC'. I guess $1B was spent on this boondoggle. My read is that Andy shut it down, not Pat. $1B and enough is enough.
It may not happen right away, but Intel cannot fund both IDM 2.0 and failed discrete graphics investments so, the CFO will have to be the one to press the issue and get Pat to cut it. Peanut butter cutting across the entire organization won't be enough to stop the bleeding. The CFO is still relatively new to Intel and Pat is strong. It may actually take Dave a while to press this issue, but it will happen.
Bad design, fundamental silicon issues compounded by immature drivers. 10 year old GPU's get fed with memory better than Arc, read this article if you want the details.
https://chipsandcheese.com/2022/10/20/microbenchmarking-intels-arc-a770/
Hope they fix in battlemage... Once drivers mature won't be a bad budget GPU especially with modern accelerators, but super inefficient all that silicon space used with underwhelming performance.
Sure, companies mess up and have to keep at it to engineer great new products. Microsoft has a reputation of sticking with things and finally getting it right. (e.g. Excel Spreadsheet vs. Lotus 123. Also, X-Box).
Intel has now tried 3-4 rounds in graphics and still is failing. Historically, a company rarely if ever is able to create a strong position in a new market with this many failures in the same area.
You'd think Intel should be able to do graphics properly as it is directly adjacent to chipset and processor business and still fail fail fail. Something is deeply broken and unless the root cause is identified, shutting down discrete business may very well be the only course of action that is rational.
This would make a great Harvard Business School Case: How Does a Company Know when to Pull the Plug on internal investment that is hemorrhaging cash.
That older games don't run so great is not from reviews, it's actual experience
Really it is amazing. Anyone who cares about Ray Tracing loves these cards. Funny reading people's comments who have only read reviews. It is the best card I have ever owned and driver problems are overblown.
VPG/VCG was a good org. Sorry to hear it was taken over by political appointees.
When your team responsible for the drivers is in Russia, and you cater to the woke mob by telling them they must cease working on said drivers, that's a pretty difficult situation from which to recover. But at least those developers continued to receive pay and benefits, and who knows what other costs associated with the Russian team.
It's amazing how little attention that got in the press.
Go woke, go broke!
@vdh+1k7LrlE9 My thoughts exactly. I wonder what it means for Raja and his AXG org
@mfl+1k7LrlE9
Market moves way to fast for Intel, drivers no good and Intel would always be lowest end of market where the margins are too low to support the 2x number of people Intel needs to build compared to Nvidia or AMD. Flush it.
Too little too late. Buggy drivers to begin with, although fixed later, older games don't run particularly well. It shows that Intel is not quite ready for serious stuff unlike AMD, Nvidia. Intel is traditionally bad at driver support when it comes to graphics. It makes me wonder if Intel will ever put their whole heart in supporting.
Honestly surprised it shipped, called it a bad idea from it's inception.
Nvidia could use some more competition, but is Intel really the one to do it?
It’s Intel any questions, LOL
Every GPU endeavor they have instigated has ended in disaster. You expect this to be any different?
They have a hard enough time making CPUs.