An apology from Target’s leaders is long overdue.
For the Pride merch rollback, cancelling of DEI programs, and falling store standards and closures. For low morale, inequitable pay, and lack of respect for the things that made Target special.
Apologize to your customers, your employees, and your partners. Start by acknowledging the mistakes and being contrite, and then take steps to find the right way back.
People are looking to you to make things right and to stand for something good. Get to work.