My opinion is that it used to be, but unfortunately there is none of that here now. What do you think are the biggest reasons for this?
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All good guys hv left STX... those remains are not technical competence, except being a yesman and does not talk facts to please the boss.
So how you expect this type of company survive?
Because beating the dead horse is easier than raising the engineering bar when you have limited resources to do it. Last time I checked, everyone was overworked and trying to meet an imaginary product delivery schedule that was put together with hopes and wishes sans all reality.
Innovate your ESG score. That is your #1 priority.
Only head & media guys in the top management. They dunno other areas. Dunno how to innovate.
It’s because of key strategic blunders. First thinking HAMR could ever be a feasible productized technology, and second refusing to merge with a company like Micron. There will still be innovation in the years to come but it will focus around reducing costs in the old HDD platform while still keeping high disc count per drive. Look for the much hyped LiDAR effort to be jettisoned soon. If they still fund HAMR it’ll be just for investor hype. I’ve no idea what things EDS is doing but making lots of money probably isn’t one of them.
Disk Drive technology has hit its expected limit and is now stagnant. There is no act II. Seagate has had a good run, but its over.
It's life
Physics eventually gets in the way.
Seagate's HAMR and WD's MAMR don't appear to be cost efficient to produce or energy efficient to use right now. So you hang out producing commodity drives for data centers until SSDs eventually become more scalable.