Yes, this is generally an industry with many ups and downs. I like the optimism of those who think that the company will keep going just like it has for the last 50+ years, but my opinion is that more downs and less ups await us in NOV?
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It has always been business cycle of up's and downs, but it seems that up cycle business is way shorter than it's was before and the down cycle is longer.
Just hoping that business is going up is not a strategy!