Who will buy this hot mess of a mini-truck? We can’t build small cars efficiently so who thinks we can do small trucks. Won’t do 50,000 annual. Another place to lose money in a segment that attracts no one else.
From AutoNews: Ford Motor Co.'s upcoming compact pickup, expected to be called the Maverick, has been caught testing near the company's Dearborn, Mich., headquarters.
The automaker has not formally revealed the small truck, but it is expected to go into production in July, suppliers have been told. A prototype was spotted in January on the assembly line at Ford's Hermosillo, Mexico, plant, and the company last month reported building 21 models there of a "C pickup" on a production chart sent to investors and the media.