Let's compare MATTEL's "core values" to those of KENTUCKY FRIED CHICKEN during the Corona Crisis, see https://www.forbes.com/sites/pauljankowski/2020/04/15/9-brands-that-are-showing-their-core-values-during-the-covid-19-crisis-the-humanity-in-conducting-commerce:
KFC: ...CEO David Gibbs funneled his salary for the rest of the year into employee bonuses and a fund for COVID-19 relief. At a more local level, KFC donated $400,000 to Blessings in a Backpack, which provides meals to children when they’re away from school, to help the nonprofit with increased demand from school closures.
Mattel: Through cross-collaboration, the toy manufacturer organized the Mattel Playroom, an online resource chock full of free activities and entertainment for kids.
YHGTBSM!