https://www.motor1.com/news/740063/2025-ford-f150-price/
So we are going to be making a lot less on our most profitable vehicle.
Great plan there, Billy and Jimmy!
6 replies (most recent on top)
It is good that our trucks cost what they currently do.
None of you DESERVE to own a vehicle. You should all ASPIRE to own a vehicle.
We will sell fewer vehicles - but make more profit on each one sold. That, along with our decreased headcount, leads to a much more successful company.
The young and affluent customer is the future of Ford. And the future is female. We are seeing far more women truck buyers than ever before. And with women going to universities more than their male peers, it makes sense that they can afford the more expensive vehicles because they are earning more with their degrees.
i know the guy who posted the first comment. he meant lower pricing to maintain the title of number one selling vehicle. he referenced the original Taurus dn5 back in 1993.
To the first commenter. Sales mean nothing of you aren't making any money!! This company is at 6% net profit. And this is going to lower that further.
If General Motors named all of their trucks the “GM-150,” they would have the best selling truck name.
Still out of price range for most people. When a new truck costs more than a downpayment for a house, there is defiantly something wrong.
sounds like they are buying the number 1 selling vehicle..