All marketing outsourced. Many people will now be fired.
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When did they come up with the 'Intel inside's idea? What have they all done since then?
That cruise is like the scarlet letter on marketing. I don't think most non-marketing employees have or will forgive them for the whole "this was the least expensive option" BS. It seems to me SMG forgot years ago what it means to be an effective marketing organization, and instead rested on the wins of the distant past. I'm sad that so many are losing their jobs, but I can't fault Intel for looking outside for better results.
@bf if your badge color changes to green, it means you no longer work for Intel. So yes, you are fired, the. Rehired, presumably for less money and worse benefits, but you are employed.
New campaign: “Intel Outside”
Intel’s employees are inside?
Of what?
They won't be fired . Just the color of their badge will change.
Fat Cats are finally gone.
This group is useless. Theyve been sleeping for the lasr 20 years and lost segment shares to other companies. Its about time to get rid if these power point id--ts.
Intel Inside was a very successful market campaign before. Why do they let it go? Probably only id--ts inside now.