Is DCEH changing the branding of all the schools? One University going to the the new moniker? I keep hearing this rumor from several sources. One said they have sold the Art Institute name and trademark and will drop it by 2019. Anyone else heard this as well or know any details? It wouldn't;t surprise me with all the bad press and poor performance in recent years, no thanks to DCEH.
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I heard it was Mary Kay cosmetics..not joking
It is stunning that the Art Institute name and trademark were sold. Even under EMDC leadership, "Ai" was an iconic brand, esp. in Pittsburgh. DCHE is a destructive nightmare.
well someone bought it - we thought they were on the up and up and were going to turn it all around -- but they are just edmc with a new jacket - so maybe - if this is true - the new owner will actually turn things around
Who in their right mind would buy the art institute or its name? The brand and it’s reputation are like Charmin, you can wipe your backside with it.