Word is that Avid is putting big time pressure on their worldwide dealers to book equipment orders by the end of the quarter for deals that aren't closed, leaving them holding the can if the deal falls through after quarter end.
This may look good for Q2, but pulling them in early also guts the sales in Q3. Fix one problem and cause another.
Q1 lost $8m. Let's see how they are going to plug the Q2 hole...
Good business or bad business practices, Ethical or unethical, whatever it takes to try and pump up the stock price. There is no other goal. There was a time when innovation and a great engineering team executed and delivered products which pretty much sold themselves. That was a long time ago. Now it is survival, and executives who’s only concern is a big paycheck they never earn. This place is done in 3-5 years. Maybe sooner based on what I witness going on everyday