Cabela's misses Street 2Q forecasts.
Yet again they guided down...and missed that lower number
7 replies (most recent on top)
I think the problem is Cabela's stopped operating as cabelas the top outfitters in the world to a company who is trying to please other companies. which has turned out to be a horrible mistake.
It points to the core problem- non existent leadership, extremely poor decision making and not being passionate about the business they can cut all they want, it will only get worse, they forgot what brought them to the table - passion, great product, best warranty in the business and crystal clear understanding of customer
World's foremost out of stock outfitter.
Since the merger was announced not a single employee is giving their all. I work at corp and we are all looking for other jobs.
Agreed with both posts.
However, I know hands are tied right now, but the inept merchants (all the way to director level) that live in the 70's and lack ANY kind of innovation need to be PARTIALLY blamed for the previous 5 years of awful sales. Selling the same stuff year after year will never allow for long term growth. The Cab brand clothing looks like its from The Brady Bunch! Who would buy that except a 60 year old that eats at Walmart at 4pm.
Research, innovation, hard work (you all left early all the time) is what drives sales and new customers. Cabelas has no idea what marketing is.
They had no idea how to use the digital avenues and were stuck in those crappy catalogs that show products at a microscopic level and had so much copy that my mom couldn't read it. And that web site that is so hard to navigate and has so many sales that you can't figure out what's is what. It's not even comparible to other retailers that make it really easy to shop.
So a majority of the blame is with the execs, but there are many others that were never held accountable and skated by on a name that used to be something.....a long time ago
If what your saying is true, then why the heck is Cabela's opening more stores. This makes absolutely no sense. Someone please explain this to me.
Not surprised. They are the laughing stock of the industry and the vendors. This will tank and Cabelas will tank as soon as they walk away