Also keep in mind over the past several election years there has always been a crisis that the following president has to address more or less to help them establish their presence as a president. Is the price of oil just another rouse or have we just been lead into a true economic depression one that the media can justifiably argue about!
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So for a moment lets look at some facts The price of oil is bellow a price point to sustain business for a lot of companies including various segments of GE. GE is more diverse in its business segments in comparison to others which allows them the revenue to sustain various industry down turns. So the first impact for NOV is the price of oil, the second would be the suspension or termination of orders, hard hit by petrobras. One thing that probably hasn't been taken into account is the DNOW spin off which would have helped to provide a revenue stream for NOV as a whole, possibly so to the point to allow NOV to sustain its operations during a market turn down. I read recently that NOV employees would no longer be allowed to contribute to the ownership of NOV stock in there 401K plan. This may be due several reasons new trade rules or the companies attempt to protect it employees from finical risk. The financial risk to include a further decline in oil prices, company restructuring of debt or merger/ take over. Don't over look the fact that NOV does have a buy back plan and thus helps to insures a price point some time in the near future so just because it looks down right now doesn't mean it will stay down or for that fact stay the same name.