The issue here isn’t that Intel’s products aren’t performing because they are. Granted, AMD is doing a bit better, but not enough to dethrone Intel without heavy marketing, and AMD doesn’t do heavy marketing. The actual cause is the layoffs.
https://techspective.net/2024/09/15/why-amd-is-taking-share-from-intel-the-hidden-cost-of-layoffs-and-need-for-ai-in-hr/