Thread regarding Teradata Corp. layoffs

"Possible" - could there be a stupider name?

Naming your global customer event "Possible" must be one of the industry's more stupid marketing ideas.

"Do you want to come to our Possible event?"
"Sure, but call me when the details firm up."

"We are going to make some Possible announcements."
"Looking at your share price, you should probably concentrate on making definite ones."

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| 1081 views | | 5 replies (last May 11, 2024) | Reply
Post ID: @OP+1ssMMOE7

5 replies (most recent on top)

Not to be critical, as I am not a marketing person, but Possible does seem a step down from Partners or Universe, where we would consistently have 2500+ customers, partners, and industry analysts attend. The content, energy, and business transacted at or shortly following the conference had a material impact, certainly for my accounts. Possible feels like a Dollar Tree version of Partners. Again, I am not a marketing expert, and I am sure someone here will tell me why Possible is ten times better than Partners. BTW, I am not a boomer, lifer, or MAGA, just a mid-term employee who cares.

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Post ID: @1mwy+1ssMMOE7

From: boys are from Jupiter because they’re stupider.

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Post ID: @sbt+1ssMMOE7

Clearly, there are a few trolls posting on this site, as this information is pretty inaccurate. Stupider... really?

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Post ID: @yxx+1ssMMOE7

It's a terrible name and we have needed to give away freebies to get a customer to attend. Mind you it's 90% Teradata staff attending and the odd customer attending anyway. But it's a very poor event when compared to partners which customers actually loved

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Post ID: @tte+1ssMMOE7

Agreed it is the worst and most confusing name. The brilliance of JW, ZR, and AO in marketing.

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Post ID: @onc+1ssMMOE7

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