With sponsoring the richest baseball club in the MLB, willing to bet former CEO Bobby B (a self professed “HUGE Yankees fan”) got his fair share of Yankee’s swag and exclusive meet and greets as a part of the deal. Imagine Bobby, standing there with his baseball cards in hand, waiting for Derek Jeter to shake his hand and sign his baseball cards.
Remember this was a 3 year sponsorship, couple years to go! Coupa Cares ❤️