Thread regarding VMware layoffs

Sales folks - how much harder is to sell now that the prices went up?

This is a frank question, I am not asking for details or specifics, just trying to get some general feeling. I am in the ME and and the price increases are significant, the customer is, at best, confused.

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| 1941 views | | 10 replies (last November 1, 2023) | Reply
Post ID: @OP+1pmNG9SJ

10 replies (most recent on top)

We are in the “Business Process Slowdown” phase as expected and updated on Source. What comes next is anyone’s guess. Grab your graham cr--kers, Hershey’s chocolate, marshmallows then simply place it over the open fire before us

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Post ID: @1oqa+1pmNG9SJ

Prices aside, other than chasing deals that didn’t make or slipped out of the abbreviated 12-week Q3 so that they can be booked and comped this week, nobody, unless they are stupid or virtue signaling, is selling anything or building pipeline past this week. There is still activity this week to chase the above-referenced deals, but other than that, the sales machine will grind to a halt. Gonna take an awful lot to prime the pump, regardless of the final outcome.

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Post ID: @1ahc+1pmNG9SJ

PNP wreaks of arrogance and complete disregard for customers. I wonder some times if the BUs Teed this sh-t up thinking all bets were off after Oct 30, at which point they could rinse their hands. Guess what? Oct 30 never happened and now we need to live with this sh-t. If this deal doesn’t close, Magoo will have one he-l of a time unwinding all this. God, I hope this closes

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Post ID: @qiw+1pmNG9SJ

The PnP wreaks of arrogance and complete disregard for customers

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Post ID: @yav+1pmNG9SJ

Prices increased nearly 3x and IT IS difficult to sell now, especially to the clients who think of VMware as a commodity and not as a strategic partner... vSphere/vSOM clients will surely complain and have a serious issue for their IT budget that were not sized for our NEW prices and per Core model!
Clients who adopted public cloud (VMCU) and others using Greenplum, EUC may be more accepting and can justify the the need for a bigger budget, as they clearly see the value and ROI... So, this is a good place to start.. showing reverse ROI and then sell using the forward ROI (if it is still making sense) otherwise be prepared to losing this client!

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Post ID: @vpa+1pmNG9SJ

Do not know why so many on here are saying prices have not increased. Clearly, they do not know what they are talking about.
Many customers have experienced significant "sticker shock" when seeing their new agreements. Many have chosen to take their SOYR, instead of agreeing to a long-term contract to do so.
Sales teams have been tasked with navigating price increases, the conversion from CPUs to cores (huge price increase), and the conversion from perpetual to subscription (can be challenging from a customer depreciation cycle). Contractual language for future discounting is nowhere near what it was in the days of perpetual.
Large customers can get significant discounts to offset all of these changes and price increases but it takes a great deal of effort and internal negotiations (trust me!). Smaller/medium sized customers must stay within rate card, and they have seen their contracts double (sometimes triple) in size. Needless to say, with all the changes and internal focus, the last year and a half have been very difficult for sales teams to navigate. At the same time, customers are wary of Broadcom and know that it will only get worse going forward. Best to roll that ELA in early if they can.

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Post ID: @qcy+1pmNG9SJ

Post from TheLayoff.com

This is not correct. Prices have risen dramatically over the past 2 years, mostly due to the conversion from CPUs to cores.

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Post ID: @mxv+1pmNG9SJ

And prices have yet to go up. Not sure what you are talking about.

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Post ID: @gsl+1pmNG9SJ

VMware has slowly raised prices over the years, but there has not been a significant price increase since exiting covid. There has been continuous feature releases which have increased value in the products leading to higher demand. I'm not seeing confusion from customers. I'm seeing more interest in full scale adoption where customers were once only using a product or two here or there.

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Post ID: @bdi+1pmNG9SJ

Not about layoffs, ask internally.

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Post ID: @our+1pmNG9SJ

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