Weak leadership in sales and marketing even before Dell spin-off led to this point.
Covid lockdown gave us a huge opportunity to reposition on cybersecurity, remote work and support crypto underlying infrastructure. We did Nothing! Zoom stock skyrocketed but our leaders and marketing team failed to act.
We became sloppy and relaxed with our ARR and simple 10-12% return. All the great R&D announcements fell short of positioning. Our sales teams were forcing people to attend explore and giving them passes. What a disaster.
I have been involved in strategy decision making discussions with leadership due to the nature of my role but more on the order taker front. I was asked to STFU and not poke by chief of staff as it annoys leaders.