https://finance.yahoo.com/news/salesforce-reportedly-paying-matthew-mcconaughey-201018075.html
3 replies (most recent on top)
many just ride the wave and cash in as much as possible. the higher the sponsor, the bigger the check. unfortunately, this is true at all levels..... very sad.....
Now we know why the had to let employees go
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Business Insider
Salesforce has reportedly been paying Matthew McConaughey $10 million a year to act as a 'creative adviser' despite laying off 8,000 employees last month
Lakshmi Varanasi
Tue, February 28, 2023 at 9:10 PM GMT+1·2 min read
Matthew McConaughey
Matthew McConaughey reportedly received $10 million a year to serve as a creative advisor to Salesforce.Rich Polk/Getty Images
Salesforce struck a deal with the actor Matthew McConaughey, according to The Wall Street Journal.
It reportedly agreed to pay him $10 million a year to serve as a creative advisor and TV pitchman.
McConaughey starred in an ad Salesforce ran during the 2022 Super Bowl donning an astronaut suit.
Salesforce has already slashed 8,000 workers from its ranks this year.
But the cloud-based software company may still be paying millions to harness the star power of the actor Matthew McConaughey.
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Salesforce agreed to pay McConaughey $10 million a year to serve as its "creative adviser and TV pitchman," The Wall Street Journal reported on Tuesday, citing people familiar with the arrangement.
It's unclear what the terms of the contract are or when the contract even began. Representatives for Salesforce declined Insider's request for a comment.
Last year, McConaughey starred in the company's Super Bowl ad, donning an astronaut suit aboard a hot-air balloon. According to the Journal, Salesforce paid $5 million to run the ad, which its CEO, Marc Benioff, considered a small price compared with the company's 70,000-person payroll.
McConaughey and the musician will.i.am — who has long been involved in the tech industry — have also reportedly taken part in high-level strategy discussions at Salesforce.
The contract with McConaughey may stem from the company's showy efforts to raise its profile over the years.
Though most consumers don't have direct experience dealing with Salesforce's software bundle, the company has become recognizable — at least in the Silicon Valley bubble — for a marketing strategy that relies on big names.
In 2003, the company began hosting a days-long conference in downtown San Francisco that has drawn the likes of former President Barack Obama, Apple CEO Tim Cook, and the "Game of Thrones" actor Emilia Clarke.
Read the original article on Business Insider
He must've also given acting lessons to Marc b/c all that "Ohana" sh*t sure sounded convincing for awhile