Product marketing, comms and sales need to get something done and their team aligned. Its hard to watch from a Product Development perspective sometimes. The late decision making on designs, the focus on the wrong products, the wrong product descriptions on ecom, ignoring customer feedback from ecom,..
This is our main issue. Things are in disarray right now for a reason, and this is it. Something has to be done as soon as possible if we're to recover from this mess.