https://rakgarg.substack.com/p/squeezing-citrix
11 replies (most recent on top)
Sounds like the Author needs to sit down and get an actual overview of Citrix Products as it's clear he thinks all Citrix does is App and Desktop Virt.
It didn't have to be like this. Every time the company looked to the future, the CVAD dinosaurs whipped out their never-growing $2billion laurel for the company to rest on and prevented any progress.
The ending is written now. But there's plenty of cash left for Vista to milk out on the way down.
"That said, CIOs are in no rush to modernize in 2023. Apathy rules in enterprise IT." Very true-- until they see that they can eliminate a cost. In this environment, you save a buck, you become a hero.... Even in IT...
Why use Citrix when you are mostly going to SaaS? What a waste...
"Are the Vista vampires essentially hastening the inevitable demise of a company that really shouldn't have lasted as long as it did?" In a word, YES.
The Citrix legacy ELT optimized its aging business model until the company essentially became irrelevant to everyone, except the employees that depended on it for a paycheck. That said, CIOs are in no rush to modernize in 2023. Apathy rules in enterprise IT.
Imagine a business strategy whose mission statement is "we hate our customers and we cannot wait to sc--w them over."
Memo to TK's family: daddy is GARBAGE and is hated by all.
This PE takeover is a maximization of a sticky but declining asset. They will jack up the price and/ or give a good price if you lock yourselves for 5-10 years. That will more than pay for the purchase price. Then they will buy the next mature thing that has some more life left and peddle the same to the same customers.
Citrix is so entangled with internal app infrastructures that IT teams are afraid to touch it. Basically, it so complex that it’s not worth changing. You can only stop using it, which will happen to main use cases in the next 3-5 years but the last Citrix license may take 10 years to turn off!
oh, he is squeezing Citrix WoRkSpAcE in his article in Jan 2022, so probably it's already squeezed. I can 100% tell you that it worked. I'm from future, btw
same startup investooor in 2022, I'm inveeeesting.
https://rakgarg.substack.com/p/five-metrics-series-a-investors-look
Thank you, I'm done with VC dudes
Some of us have been saying this for years! Citrix customers are not acquiring, developing and modernizing their applications around VDI or DaaS. User experience today dictates native or near-native performance. More often than not, it's not a Windows-based application anymore. It's browser or mobile. You don't need expensive brokering infrastructure and control planes for that anymore.
So, is the PE takeover more of a mercy ki-ling, then? Are the Vista vampires essentially hastening the inevitable demise of a company that really shouldn't have lasted as long as it did?
The good news is that leading VDI vendors have a legacy installed base, and the bad news is that eventually, it won't matter as the marketplace continues to evolve.
More organizations (even those with lazy or inept CIOs) will move on to a better model of securely delivering business apps to users on any device and anywhere. It's inevitable.
Change can create an advantage, but not for those stuck in a bygone era of virtualization.