Noticing Macy’s and Bloomingdale’s opening some stores on Easter this year… 👀
Makes you wonder—is this just a one-off based on location and demand, or are we slowly testing the waters for bigger holiday openings again?
Easter has always been a bit flexible in retail, unlike Thanksgiving and Christmas, which carry a lot more weight when it comes to staying closed. So this could simply be a strategic move—opening select stores where it makes sense without going all in.
Still… it does raise the question:
Are we looking at smart, targeted business decisions—or the beginning of a shift back toward opening on traditionally “off” holidays?
Time will tell. But it’s definitely something to keep an eye on.