Most Ford management and employees lack ingenuity.
The leaders tries to copy other automotive companies and fails miserably. Constantly ties ways to burn cash. Flip-flops without proper market research or vision.
Employees constantly blame the leaders for failure. Few with good ideas are shot down, so now they have low morale and lack motivation.
Some great talents are lost due to RTO and low performers are still around us because they can badge in every day.