Let’s cut the corporate cr-p.
BTEC’s We Are ExxonMobil (WEAM) newsletter is a monthly circlej--kwhere people write self-congratulatory fluff and somehow walk away with Outstanding or even Outstanding With Distinction just for showing up in the footer.
What do you actually have to do? Drop a quote. Write 200 words about a “team moment.” Slap in a stock photo. Bo-m — you’re a top performer.
Meanwhile, the people actually keeping the place running? Needs Improvement or Not Sustained Improvement. Doesn’t matter if you troubleshoot every failure, cover every shift, or save real money — if you’re not in the newsletter cult, you're invisible.
WEAM = We Elevate Appearances Monthly
ExxonMobil used to reward results. Now it rewards people who bold their names in Arial 14 and call it impact.