Thread regarding Twitter layoffs

The Cuts Are Starting

Techcrunch: According to an internal memo (link below) sent to Twitter employees, the new management under Elon Musk will begin conducting layoffs Friday morning. These layoffs have been rumored since before Musk’s takeover, with the most recent report estimating that half of the 7,500 employees will lose their jobs.

On Thursday evening, all employees received an email stating that they will be informed of their employment status at 9 A.M. PT on Friday. Each email will be sent with the subject line “Your Role at Twitter.” If an employee is keeping their job, they’ll be notified via their work email — if they’re let go, they’ll be notified on a personal address.

“To help ensure the safety of each employee as well as Twitter systems and customer data, our offices will be temporarily closed and all badge access will be suspended,” the email reads. “If you are in an office or on your way to an office, please return home.”

The email was impersonally signed “Twitter.”

According to a post from a Twitter employee, staff members have been flooding an internal Slack channel with blue heart emojis as they wait to learn their fate tomorrow. (Update: the tweet has since been deleted.)

The love is real. #OneTeam pic.twitter.com/t1txt74SbZ

— Cristina Angeli (@CA_CrissyAngel) November 4, 2022

Musk’s team has already tried to evaluate the productivity of Twitter employees by asking engineers to print out the code that they have written in the last 30 to 60 days. Musk also brought in Tesla engineers to look over Twitter code.

Still, it’s not clear what divisions of the company will be impacted. At Tesla, Musk axed the entire PR team a few years ago — by that notion, it’s likely that he will get rid of Twitter’s PR team.

Musk’s deal to buy Twitter included making the company take on $13 billion in debt from banks, which means Twitter will owe about $1 billion a year in interest payments.

According to a report from Platformer, Twitter’s newsletter service Revue will be shut down by the end of the year. Revue was acquired by Twitter in January 2021 for an undisclosed amount. The report also says that Notes, a longform posting feature, is on hold, as is Twitter’s plan to build crypto wallets.

When Musk first took over last week, he immediately fired four key executives: CEO Parag Agrawal, CFO Ned Segal, General Counsel Sean Edgett and Head of Legal Policy, Trust and Safety Vijaya Gadde. Twitter’s Chief Consumer Officer Sarah Personette and Chief of People and Diversity Dalana Brand resigned the following day.

This story is developing…

Story Source:
https://techcrunch.com/2022/11/03/twitter-layoffs-elon-musk/

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SAN FRANCISCO — Elon Musk will begin laying off Twitter employees on Friday, according to a companywide email, culling the social media service’s 7,500-person work force a little over a week after completing his blockbuster buyout.
Twitter employees were notified in the email that the layoffs were set to begin, according to a copy of the message seen by The New York Times. Workers were instructed to go home and not go to the offices on Friday as the cuts proceeded. The message, which came from a generic address and was signed “Twitter,” did not detail the total number of layoffs.
“In an effort to place Twitter on a healthy path, we will go through the difficult process of reducing our global work force,” the email said. “We recognize that this will impact a number of individuals who have made valuable contributions to Twitter, but this action is unfortunately necessary to ensure the company’s success moving forward.”
About half of Twitter’s workers appeared set to lose their jobs, according to previous internal messages and an investor, though the final count may take time to become clear. As the email landed in employee inboxes on Thursday evening, workers posted salute emojis and heart emojis in Slack, the messaging service. Later in the evening, some employees said they had lost access to the company’s systems, a possible prelude to being laid off.
Mr. Musk completed his $44 billion purchase of Twitter on Oct. 27 and immediately fired its chief executive and other top managers. More executives have since resigned or were let go, while managers were asked to draw up lists of high- and low-performing employees, likely with an eye toward job cuts. Mr. Musk also brought in more than 50 engineers and employees from his other companies, including the electric carmaker Tesla, to review the layoff lists of Twitter workers and the social platform’s technology.
The world’s richest man faces pressure to make Twitter work financially. The deal was the largest leveraged buyout of a technology company in history. The billionaire also loaded about $13 billion in debt on Twitter for the acquisition and is on the hook to pay about $1 billion a year in interest payments. But Twitter has often lost money, and its cash flow is not robust. Mr. Musk may benefit from cutting costs so the company is less expensive to operate.
Mr. Musk and Twitter did not immediately respond to requests for comment.
Twitter’s layoffs are unlikely to be the largest in the tech industry by total number. The computer manufacturer HP cut 24,600 of its employees, about 7.5 percent, in 2008. It later cut tens of thousands more, reaching about 30 percent of its work force.
Elon Musk’s Acquisition of Twitter
Card 1 of 8
A blockbuster deal. In April, Elon Musk made an unsolicited bid worth $44 billion for the social media platform, saying he wanted to turn Twitter into a private company and allow people to speak more freely on the service. Here’s how the monthslong battle that followed played out:
The response. Twitter’s board countered Mr. Musk’s offer with a defense mechanism known as a “poison pill.” This well-worn corporate tactic makes a company less palatable to a potential acquirer by making it more expensive to buy shares above a certain threshold.
Securing financing. Though his original offer had scant details and was received skeptically by Wall Street, Mr. Musk, the world’s wealthiest man, moved swiftly to secure commitments to finance his bid, putting pressure on Twitter’s board to take his advances seriously.
Striking a deal. With the financing in place, Twitter’s board met with Mr. Musk in April to discuss his offer. The two sides soon reached a deal, with the company agreeing to sell itself for $54.20 a share — roughly $44 billion in total.
Tensions arise. Not long after Mr. Musk and Twitter reached their agreement, problems began. Mr. Musk threatened to pull out of the deal if Twitter did not provide more information on how it calculates the number of fake accounts. In June, the company announced that it planned to give him access to a large swath of its data.
Musk backs out. In July, Mr. Musk announced that he was terminating the deal, citing the continuing disagreement over the number of spam accounts. Twitter then sued the billionaire to force him to go through with the deal. But Mr. Musk fired back in a legal filing, arguing that the company concealed the true number of fake accounts on its platform, accusing Twitter of fraud.
Preparing for trial. Lawyers for both sides have issued more than 100 subpoenas ahead of a trial that was expected to start in October, mostly targeting tech VIPs. In September, a judge ruled that Mr. Musk could amend his suit to include accusations from a former Twitter security chief who claimed that the company misled the public about its security practices.
A surprise move. On Oct. 4, Mr. Musk proposed a deal to acquire Twitter for $44 billion, the price he agreed to pay for the company in April. On Oct. 27, the purchase was completed. Mr. Musk quickly began cleaning house, with at least four top Twitter executives — including the chief executive and chief financial officer — getting fired.
More recently, other tech companies have slashed jobs. On Thursday, Lyft said it would lay off 13 percent, or about 650, of its 5,000 employees. Stripe, a payment processing platform, said it would cut 14 percent of its jobs, or roughly 1,100.
Jesse Lehrich, a founder of Accountable Tech, an industry advocacy organization, said the layoffs amounted to an arbitrary purge just days before the midterm elections on Tuesday.
“There is nothing visionary or innovative about summarily firing” workers by email, he said, especially people who have “specialized expertise and deep institutional knowledge” and before Mr. Musk “even seems to have a basic grasp of the business.”

The Story Continues ... (See links below)

Source (no paywall):

https://archive.ph/ikkY5

Source (paywall):

https://www.nytimes.com/2022/11/03/technology/twitter-layoffs-elon-musk.html
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| 2311 views | | 14 replies (last November 6, 2022) | Reply
Post ID: @OP+1jxzVSaQ

14 replies (most recent on top)

People are missing the sheer bloat Twitter has added over the last 2-3 years with no real payoff. These cuts basically take them back to 2018-19 numbers.

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Post ID: @2phr+1jxzVSaQ
Twitter employee XXXXX is mentioned in the story for having tweeted an image of "staff members...

Did the said employee get the permission of co-workers before posting it in the public sphere? I don't believe we have the right to post office related stuff in the public internet. Infact I hate it when photos of a party I attend are posted on social networks without my explicit permission!

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Post ID: @jox+1jxzVSaQ
exploiting their interest in technology to work them like rented mules

Every USA University produces between 1000 to 2500 graduates who have majored in Computer Science and allied majors. All of them need jobs. The supply of engineers have long outlasted demand. And there are engineers in other continents outside of Americas as well. The question each person has to ask inwardly - are you really worth the $200K+ per annum salary against what you deliver as apart of your job per day? How many engineers profited from WFH and stock market trades?

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Post ID: @yob+1jxzVSaQ
The way employees were treated was beyond disgraceful

oh boo f'n hoo. the way employees treated users for the last 5 years was beyond disgraceful

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Post ID: @izl+1jxzVSaQ

In four years Musk will be bored to death with Twitter and will sell it to private equity and the Saudis for $5 billion. At that point it will be mostly a platform for po-n creators and crypto pumping, the only two verticals where Twitter seems to be actually growing lately.

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Post ID: @tlm+1jxzVSaQ

Looking at how Musk handles business and public comms makes me loose more and more respect for this guy with every passing second. It's all fun and games when you have a few hundred mills in the bank. Hopefully the people that left were prepared. Given his public behavior it was kind of expected. I'm not sure if people that stayed are now worse or better off.

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Post ID: @vdy+1jxzVSaQ

The way employees were treated was beyond disgraceful. Really feel sorry for my younger self who believed that Musk truly cares about Humanity. Never ever hero worship a billionaire while thinking he will change the world. They are all ego manic pos hungry for more and more control. Small things you can do a) If you care about environment don't buy an over expensive electric car. Think about efforts to improve Public transport b) SpaceX is not about putting man on Mars. It is about elon wanting to control world's internet through Starlink. Whenever a small nation falls for the trap raise your voice.

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Post ID: @vwv+1jxzVSaQ

Only 3 years ago Twitter had 5000 employees. They now have 8000 in 2022. That's a massive headcount growth for a company whose stock price declined significantly since then.

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Post ID: @giq+1jxzVSaQ

Musk and friends compare Twitter to other tech companies and see that it's ratio of employees to revenue is lowest. He therefore thinks he must halve the number employees and/or increase revenue to get this ratio up.
From the chat log exhibits from the Twitter vs Musk case: https://danluu.com/elon-twitter-texts/#47

A VC (Jason Calacanis) does back of the envelope calculations:

Twitter revenue per employee: $5B rev / 8k employees = $625K rev per employee in 2021

Google revenue per employee: $257B rev2/ 135K employee2= $1.9M per employee in 2021

Apple revenue per employee: $365B rev / 154k employees= $2.37M per employee in fiscal 2021

Twitter revenue per employee if 3k instead of 8k: $5B rev/ 3k employees= $1.66m rev per employee in 2021 (more industry standard)

Elon: "Insane potential for improvement"

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Post ID: @zdk+1jxzVSaQ

SpaceX and Tesla have no 'resume cachet'. They are widely known in engineering circles as hiring huge numbers of entry level or just barely above entry level engineers, exploiting their interest in technology to work them like rented mules until they burn out, and then discarding them.

It's not a negative having worked at one of these places necessarily but unless the next employer is looking for an engineer with soul burned out of them it's not a positive either.

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Post ID: @oiw+1jxzVSaQ

In a few years, if not sooner, Twitter will be right there with Tesla/SpaceX in terms of resume cachet. Everyone will see their culture has been transformed to one of rigor and performance. The "A" players will surface and they will do more with half the staff (or less even) than they ever did with 7500 people... and it will be noteworthy. Musk will be in the mix heavy for about 6 months. He'll make executive hires that work for him and then will wander back over to SpaceX as they get closer to Starship getting off the ground.

People will be flipping out the whole time and a few Twitter competitors will rise, which will be great. Each Twitter alike will take on its own culture and the bubbles will now be network wide, much like they are with big press outlets like Fox and NYT. But Twitter will be the big daddy that all the journalists are on and if you want to broadcast something it will be the best place.

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Post ID: @wjb+1jxzVSaQ

And so the grand experiment begins. I feel bad for the folks losing their job because that always sucks, and I hope there's a decent severance package.
Now we'll see what happens to Twitter... I hardly use it, so if it implodes it won't bother me too much. But I am curious to see if all the "how do you need X people to do Y?" commenters are correct in this case. The app is simple but doing simple things at scale is hard. I wonder if we'll see more downtime and issues now.

I think this is also a great experiment for everyone who either thinks Elon is a genius and the greatest thing to bless this Earth, or those who say he's overrated and Tesla and SpaceX were successes independent of him. I think Twitter has been around long enough that we've all formed impressions of it. Let's see what this single change of replacing ownership actually results in.

Anyone want to make predictions about the state of Twitter in a few years?

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Post ID: @hou+1jxzVSaQ

I think there's a much simpler and less juicy angle here: someone posted a screenshot of an internal communication, and it got removed. It's not surprising or controversial that Twitter would try to contain a leak of its own internal comms (a screenshot of their slack). This isn't "Twitter took down a disparaging post about Twitter", it's that they tried to stop the sharing of internal data.
That being said, I don't disagree with the sentiment here in the sibling comments, this just isn't the steelman you're looking for.

Best of luck to all remaining and recently parted Twitter folk.

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Post ID: @sqn+1jxzVSaQ

A lot of the tweets that are quoted in the article have been removed. For example, Twitter employee Cristina Angeli is mentioned in the story for having tweeted an image of "staff members... flooding an internal Slack channel with blue heart emojis as they wait to learn their fate tomorrow", but that tweet is deleted on twitter itself because "This Tweet violated the Twitter Rules."
This is ironic if you consider all the complaining that Musk does in the public sphere about "freedom of speech" (I know that the first amendment only applies to government censorship, but Musk likes to pretend not to), but it's also significant because -

Smart journalists are going to stop relying on Twitter's API now. News and blog sites love to render Twitter URLs as a preview of the tweet; but if Twitter under Musk is going to start removing tweets that go against its corporate interests of the hour (is it against Twitter policy to post screenshots of any corporate Slack channel, or only Twitter's own?), then people had better take screenshots of the tweets they want to quote, just in case.

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Post ID: @urt+1jxzVSaQ

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