Are there any visual people on here that work in pilot stores that can tell us what role visual has now.
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Visual captain role at Macy’s is an attempt to reintroduce visual focus into stores after letting go of all visual managers or forcing them to be OVM’s. After that move , the stores became extremely inconsistent with visual as it was a low priority and after thought . The Visual captain position is a non executive who has all the responsibility of a former visual manager but gets half the pay. They are also tasked with all other support functions. Also the visual captain role has no career path…..except OVM. In the past talented visual people at Macy’s got training and had opportunities to move up either regionally or corporately. That’s gone.Actually all positions at Macy’s seem to have no career path……just OVM and then store manager. Don’t think a company that offers no true career path to foster specific interests ,talents or expertise can be very inviting to attract top talent.
In the pilot stores, there is one dedicated visual person (Visual Captain) and visual is all they are supposed to do. The idea is that they get visual "support" from merchandisers and maybe even sales associates. Doesn't matter the size of the store, either -- G50 doors and neighborhood doors are all supposed to work the same way.
So if you are visual at your store but NOT the Visual Captain, when the pilot starts, you may end up on the merchandising team and learn to ring. That's the idea, at least, but whether it works out or not is a whole other story.
Well not a pilot store but we do now have consolidated registers and a minimal support staff. As a visual captain I spend about 8 hours a week doing real visual sometimes less. The rest of my time is spent doing sale sale markdowns putting out goods etc hope this helps
well your ops manager is useless and he /she will be let go in spring.. so get a mop are start cleaning..