I think your answer is in your post. It's a familiar process that companies that fail to achieve organic growth take. A business attempts to cut their way to profitability. They paint rosy pictures to the external world while the folks on the inside wonder why the external words they hear and read don't match what they are experiencing.
While the company continues to bleed dollars (or yuan) they continue the cuts and attempt numbers of alliances with wonderful stories of future growth. The alliances never deliver and the extreme cuts have now begun to cause extreme workloads for the folks who initially felt like survivors, but now feel like the survivors are the folks who are gone and they are now really the victims.
Now feeling like victims and realizing that the leadership strategy is now to make as much money as possible before the ship sinks, finally decide that they need to take control of their own destinies and get out.
That's the current phase. The people who do the work are being pushed beyond anything reasonable and leaving on their own. This is the end of the end for the business lifecycle. As the business loses the last of the key working level people, quality and customer support goes from bad to a complete disaster.
Customers leave, remaining execs take their riches and move on or retire.