Yes we in Portland know we’re very small potatoes compared to up north but we did vote 70% no on the last contract, even though it means nothing now. We are essentially one gigantic machine shop with a dwindling 1200 IAM head count. Out on the floor you would think Boeing is rolling in Money because there are 20 different locations were contractors are digging new foundations for expensive CNC equipment, mainly mill-turns. Our problem is non machine shop educated managers who are buying all these crazy machines that can’t make one good part! We lost a lot of great managers over the last 5 years and they’re being replaced by ex Target managers, Northern Pacific Railroad, and with zero machine shop experience. Now instead of one gigantic machine that won’t work there are four more on the way. We are a sinking ship and people who are getting laid off aren’t coming back here. We are struggling and I wish all my Union brothers good luck! Thank you and I hope Boeing sees a good day soon and it’s not too big to fail!
10 replies (most recent on top)
GREAT POST. So much hyperbole and nonsense coming ouy of the horses mouth. Wish i could say more. BY the way, all those people working off site, had to have breathed and puked all over everybody else so they sent them home to work. Spreading off site LOL
and most importantly...remember...wherever you go...THERE YOU ARE!
Take off the mask
The one thing people hate more than actually being duped is feeling like they’re being duped. Stop trying to go above the heads of your target audiences and get on their level. Use transparency and openness to elevate your public relations efforts. Anything else is a mutation of the field, and can be considered a cross-breed of publicity, marketing, advertising or some other field (and those fields’ stigmas).
People shouldn’t feel like public relations is masking anything. Take off the mask and return to transparency!
Carefully consider whether or not you want to continue to call whatever business efforts and strategies you’ve been implementing “PR.” If you’re really running a full-scale ad campaign, that’s fine – just call it what it is! Never try and disguise your efforts as something that they’re not. You’ll be caught – and called out by the media – every time.
Rebrand PR
Once you’ve refocused the intent and transparency of your PR efforts, making sure that from now on, there are two-way benefits in place, let your efforts be known! The only way to change the conversation about public relations is to start up a conversation. Reset and rebrand and allow public opinion to naturally change.
Learn to “let it go” when rebranding is necessary.
It’s tough for a strategically-minded PR person to just “let it go” (as emphatically sung out by Idina Menzel in Disney’s “Frozen”), but sometimes a grass-roots effort needs to take place to weed out deeply rooted opinion.
Change the conversation about public relations. Do PR on PR! If that doesn’t work… Consider going into marketing.
Just kidding. Marketing isn’t all that bad.
I feel your pain man. If it makes you feel any better the managers are just as c-appy and new up here and we are being axed too. 40% of c0804(Auburn) got cut as well and now they are saying that they are falling behind...
Moral at Boeing Portland is down tenfold!
So sad when c4808 cut too many people?
2nd ground coming ?
So sad when c4808 cut too many people?
2nd ground coming ?
THEY AX 75 PEOPLE OF C4808, 45%. In some areas talking about overtime to catch up, already. Good man·age·ment.
Good luck to u