Is he not aware that getting information out of computer data is "garbage in, garbage out"? All the data scientists in the world aren't going to get anything out of 7 years of the complete trash that is Shop Your Way. They can tell plenty about how he and the three stooges have failed to efficiently use store space, turn over inventory, get repeat business, lose customers, and go from over fifty billion in revenue to nothing, how all the few remaining members have no spending power due to retirement and old age, and no one is coming in anyway because there's no inventory because if they took any vendor surveys, no one trusts Eddie.
Eddie doesn't have the first clue about how to turn metrics into money.