I’ll Kenmore be sold in 2020?
12 replies (most recent on top)
You joke about Thom McAn, but somebody will buy that one.
Only way Kenmore survives is if Eddie builds a genuine premium reputation for quality and service behind it, you know, like it used to have, so it can charge a premium price. Apple has that. Samsung can do that because of their brand even if their actual appliances are complete sh–. Eddie doesn't have the intelligence, the drive, or the money to do that kind of brand building, it's just not in his DNA, he's too stupid. He doesn't even have the brains of an amoeba when it comes to this kind of thing.
I see those for sale on the Walmart site as well
Kenmore is being test marketed as a vacuum cleaner and grill brand at Target, Lowes and Home Depot. It's not going well.
ESL is going to have to start applying the proceeds of those sales to pay down he principle of all those loans he's taking out for Sears and Seritage. Seritage and Sears are bleeding cash, and even the anticipated future "income" doesn't cover the interest on all of Sears' and uncle Warren's pawn shop interest loans. He's taking out new credit cards to pay off his old credit cards at this point, and selling off things like DieHard and not making vendor payments, closing down 100s of stores in prep of leasing them out/sales, cutting out music and WiFi in stores, k–ling all buying and business development, and apparently doing things like not paying liquidators and delivery drivers on top of that. All signs point to a truly desperate situation for Eddie as he has to service the debt monster. Ironic since that's exactly how he k–led Sears, except Buffet is doing it a lot faster and smarter with much smaller risk exposure and a higher rate of return.
How about Thom Mcan? Surely some boomers must still remember?
Roebucks, anyone?
In what way does Kenmore represent a valuable asset? It's reputation is all but destroyed. With the limited distribution from the small number of Sears stores, unreliable deliveries, etc., poor repair service, and a general perception among consumers that the products they offer are no longer of quality and/or value, the brand is almost as worthless as is that of Sears. The last brand that sold for some meaningful dollars was Craftsman, and that was before the SHLD Bankruptcy.
Eddie Lampert's yacht is worth more than Kenmore.
Eddie tried to sell the kenmore name for years before the bankruptcy.... nobody wanted it
That is why he ended up selling craftsman to get some money at the time
The kenmore name does not mean anything anymore
Kenmore isn't the last asset. We still have Northwest Territories! That brand could be worth hundreds of dollars!
It will be sold before 2020 for way less than what it should beto keep Sears going for two weeks.